November 3 , 2006
"IPTV - What's Not to Love?"
By Richard "Zippy" Grigonis
Internet Telephony

Venturi's CEO, Bret Sewell, says: "Our technology focuses on mobile broadband services optimization. We have a great interest in the mobile space, and we work closely with mobile operators to take their IP services and optimize them for the mobile experience. The benefits are twofold: First, an enhanced customer or subscriber experience, because our technology allows the subscribers to enjoy faster speeds, quicker download times, more consistent connections and greater reach as they travel through the mobile/cellular network. All of that adds up to a much more enjoyable user experience. Second, it allows operators to make better use of their network infrastructure and the spectrum that they've bought, so that they can afford to put more users onto the same network, and, therefore, lower their cost of service delivery."

October 25, 2006
"3G Mobile Broadband Performance with V5000 Optimization Engine"
3G.co.uk

The new V5000 Optimization Engine is at the core of Venturi’s optimization suite for consumers and business users. The suite includes the V5000, the VCentral Element Manager, the VClient Laptop Edition and the VClient Handset Edition. Venturi’s VClient software works together with the V5000 Optimization Engine to automatically deliver optimized broadband data and multimedia services to laptop, personal digital assistant (PDA), smartphone and feature phone users.

August 29, 2006
"Cable Goes on Spectrum Spree: Normally conservative cable firms confound analysts by dropping $2.2 billion on wireless spectrum."
By Cassimir Medford
www.redherring.com

"[Cable companies] are used to having their destinies in their own hands, so I suspect they feel comfortable owning their wireless network and letting Sprint run it, rather than going the MVNO route," said Paul Obsitnik, vice president of marketing for Venturi Wireless, a supplier of wireless network products and services.

August 7, 2006
"Cable and Satellite TV Set Their Sights on Airwaves"
By Matt Richtel and Ken Belson
www.nytimes.com

The impact of giving consumers another choice for wireless service is unclear... The amount customers spend each month on cellphone plans has leveled off, even as carriers have introduced new services on networks that cost billions of dollars to build.

“There’s always a limit to how many guys can survive,” said Bret Sewell, chief executive of Venturi Wireless, which helps carriers offer multimedia services. “Some more competition will be good, but the incumbents are in the strongest position after many years of figuring out mobility.”

July 24, 2006
"Cross-Layer Optimization: The Impact on Today's Wireless World"
By Bret Sewell
President and CEO
Venturi Wireless

A cross-layer optimization approach that adapts Internet and multimedia content for wireless transport under all RF conditions enables mobile service providers to deliver a variety of 3G services that meet or exceed subscriber performance and reliability expectations. In turn, this increases customer satisfaction and improves ROI for mobile service providers.

April 28, 2006
"Venturi Wireless Upgrades PetroComs Gulf of Mexico Network"
By Erik Linask
Associate Editor
Internet Telephony

Venturi Wireless, which is focused on providing solutions that optimize the performance of wireless data networks for mobile operators, recently announced that mobile carrier PetroCom has deployed Venturi's optimization solution within its Gulf of Mexico network.

PetroCom is a strictly offshore wireless provider offering service to companies like Shell, Chevron, and others operating in the Gulf, including those companies that provide services, food, and equipment to companies deployed offshore.  It PetroCom operates a 100,000-square mile GSM network in the Gulf of Mexico and maintains a variety of onshore/offshore satellite networks both domestically and internationally.

April 19, 2006
Analysts Expect Good Year for Wireless
By Steve Johnson
Medill News Service

According to a January report by Pyramid Research, a Massachusetts-based industry analyst, the world's mobile phone subscriber base will pass the 2 billion mark this year. The report also estimated that a solid 2006 would usher in an even stronger period of growth, when the advent of new features and services will begin to make their first significant contributions to carrier profitability.

"People are looking to take their on-line experience and make it mobile," Bartlett said. "All of the major operators have invested a lot in providing more services and you'll start to see more revenues generated from those services."

January 19, 2006
Wireless Transport Optimization Spurs Mobile IP Services
by Rikard Kjellberg, Vice President of Products for
Venturi Wireless

To deliver a wireless broadband experience that consistently meets user expectations, carriers must implement a wireless transport optimization solution that addresses the unique challenges of data transport over wireless networks. These include link delay, loss of data, and bandwidth variations—all of which can lead to slow connection speeds, dropped sessions, and inefficient utilization of bandwidth.

January 6, 2006
Friday Feature:
The Impact of Optimization on Subscriber ARPU and Loyalty
by Krishna Ramadas, Senior Architect for Venturi Wireless

Consistent application performance, which is delivered through an optimized RAN (radio access network) infrastructure, is the essential service enabler for customer adoption. However, significant challenges to ARPU goals as well as adoption and loyalty are inherent in 3G wireless networks. What are these challenges, and how can wireless data optimization address them?

December 5, 2005
Venturi Wireless Names Former SnapTrack Executive, Aims For Asia
by Rachel Nielsen

Venturi Wireless Inc., whose software technology is designed to let wireless operators get better data performance and, in turn, more economy from their vastly expensive networks, is naming Bret Sewell chief executive.

"I'm very certain that when we come out of the chute in 2006, the [South] Korean market and the Japanese market are going to be very high on our priority list," Sewell said.

November 2005
Venturi Wireless Targets Consumer Market
Read the full article

October 27, 2005
Product Analysis: Wireless Devices
Strong Capabilities, Difficult Decisions 
By Dave Molta and Peter Rysavy

“Verizon has bundled the Venturi Wireless compression and optimization client with the VZAccess Manager. This client, which can be configured in the VZAccess Manager, provides several settings for optimizing WLAN connections, based on a chosen image quality.”

PC World Magazine: September 29, 2005
Internet Access via Cell Network
James A. Martin

"Recently, I tested Verizon's Mobile Office kit with an LG VX7000BK cell phone connected to a NationalAccess plan, and I recommend it. The VZ Access Manager software, which I installed on my notebook, is intuitive, and it displays helpful information such as wireless signal strength and the duration of a connection. Another utility included with the kit, Venturi, helped speed up my connection."

Telephony Magazine: September 26, 2005
The Future as Seen Through Technology
Kevin Fitchard

"Mobile data optimization is coming to the handset — and just in time. Cingular and Sprint are expected to launch their consumer 3G services in the next two quarters. High-speed capacity data services have been tripled by Verizon's new Vcast service, and the industry is about to make a major push for more of those services — and for that they'll want clean pipes."

Wireless Week: September 16, 2005
Server to Improve 3G Performance

"Carriers that use the [Venturi] server can improve their return on investment and substantially reduce capital and operational expenditures by serving significantly more customers with their existing network infrastructure. In addition, carriers can better monitor the performance of laptops, SmartPhones, and Pocket PCs that incorporate Venturi's VClient software."

3G News: September 13, 2005
Optimized User Experience of 3G Mobile Broadband Services

"The ability to offer superior application performance enables wireless operators to attract new mobile data customers and retain existing customers by improving their satisfaction with the service they receive. Even operators rolling out new EV-DO services can benefit from Venturi's solution because it specifically addresses the problem of optimizing the performance of TCP applications over the wireless network."

Wireless Week: September 1, 2005
Hitting Wi-Fi Where it Hurts
"Earlier this week, Verizon Wireless announced the addition of seven new EV-DO markets. This brings Verizon’s EV-DO services of BroadbandAccess and V CAST to 61 major U. S. markets and 140 million pops."

Note: Verizon Wireless' EV-DO service integrates Venturi Wireless Data Optimization technology to give wireless data subscribers the fastest and most reliable online experience possible.

New York Times Online: January 13, 2005
For Wireless, the Beginnings of a Breakout
"After years of hype and promises, the wireless industry is finally getting to the point where using these advanced services is a pleasurable experience rather than a horror show," said Roger Entner, director for wireless services at the Yankee Group, a technology research firm in Boston. "They are putting together the right networks and the right devices with the right services to make these applications attractive to consumers."

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